Experian A/S, Copenhagen
We are looking for an experienced DM/CRM marketing project manager to join our dynamic marketing and communications team. We have set a clear strategy to boost our volume sales and we have set the target to double our customer base in three years. You will be a key player in reaching that target.
Creating loyalty amongst our clients has top priority, and you will be working closely with Experian colleagues to reduce churn and raise loyalty amongst our clients. Also you will have a key role in attracting prospects and new clients and you will use your extensive experience within these areas to reach our common targets.
So, if you take pride in delivering high quality online marketing projects and campaigns – if you have a passion for communication and posses a high positive energy level – please read below.
The Marketing Project Manager will be responsible for the planning and execution of B-t-B DM/CRM marketing activities in Denmark: - contribution to the overall marketing strategies for the volume segment
- contribution to marketing innovation and communication planning
- planning, project management and implementation of the CRM Marketing machine; marketing campaigns, DMs, competitions, webinars, events
- building mail campaigns with high open rates, CTRs and proven sales
- write interesting content for online and marketing campaigns
- participation in relevant cross departmental internal workshops and project teams
- cooperation with external resources, vendors and partners required on marketing projects
- we use; CMS InterwovenTeamSite, CRM Siebel on Demand, E-mail: CheetahMail
Our new Marketing Project Manager must have the following competencies: - experience in building and driving a CRM-function preferable in a high volume/low cost business
proven record of results within DM/CRM campaign management - possess a well equipped online marketing tool box
- understanding of importance of results and ROMI
- an excellent writer and communicator – experience in content management and messaging
- an in depth understanding of the possibilities in online communication
- Understanding of client segmentation and targeted communication
- Ability to coordinate and optimize communication
- flexible attitude
- creative and innovative
- strong execution skills, hands on approach to projects and tasks
- ability to ensure a high professional standard, efficient and result orientated
- proficiency in Danish and English
- probably hold a university/business school degree in marketing or communication and have some years of relevant experience
Personal skills
You are a team player who has the ability to handle many tasks simultaneously in a busy environment, and you strive to deliver quality on time. You like to work in an international environment with many input and opinions to consider, and you believe that a good laughter is a human right.
We offer
We offer a market competitive salary package with bonus, pension and benefits included. Your office place will be at our central premises in Kristianiagade 9, 2100 Ø, Copenhagen.
For more information please contact Marketing & Communications Manager Ulla Riber on ulla.riber@experian.com or phone 70 10 01 07.
Please forward application and CV to: [url=mailto K.HR@experian.com]DK.HR@experian.com[/url] before July 1st 2010.
Experian is a global leader in providing information, analytical and marketing services to organisations and consumers to help manage the risk and reward of commercial and financial decisions. Combining its unique information tools and deep understanding of individuals, markets and economies, Experian partners with organisations around the world to establish and strengthen customer relationships and provide their businesses with competitive advantage. For consumers, Experian delivers critical information that enables them to make financial and purchasing decisions with greater control and confidence. Clients include organisations from financial services, retail and catalogue, telecommunications, utilities, media, insurance, automotive, leisure, ecommerce, manufacturing, property and government sectors.
Experian Group Limited is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE 100 index. It has corporate headquarters in Dublin, Ireland, and operational headquarters in Costa Mesa, Calif., and Nottingham, UK. Experian employs approximately 15,500 people in 36 countries worldwide, supporting clients in more than 65 countries. Annual sales are in excess of $3.8 billion (£1.9 billion/€2.8 billion).
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